Saturday, October 8, 2011

Moscow region is not profitable to build a stadium for the 2018 World Cup

Moscow region has refused to build a stadium for the matches of the World Cup in 2018. Governor of Moscow region Boris Gromov, said in an interview with "Soviet sport" that makes no sense to build football stadium, because "it is not clear how to use it after the World Cup." Experts claim that uses the arena after the World Cup is, but from an economic point of view of Gromov's absolutely right.
It was assumed that in the Moscow region at the intersection of Simferopol highway and Ring Road will be constructed football stadium for 40 thousand seats. The leadership of the Moscow region for its part offered to convert an existing stadium in Podolsk, but organizers of the championship this idea was rejected.
The government's decision not to build Moscow region's new football stadium and not participate in such a way to hold the World Cup in 2018 would not affect the organization of the tournament, said the agency "F-Sport" CEO of the organizing committee of the World Cup Alexei Sorokin

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"World Cup can be done in theory and in ten and eleven, and twelve in the stadiums - said Sorokin. - The number that is listed in the agreement with FIFA to hold the World Cup - it's 12 stadiums. We have the same right from the start there was a large supply (16 stadia), and is no substitute for the Moscow area, we do not have to look for. "
Russia won the right to take the 2018 World Cup, in 2010. In addition to the Moscow region, Russia's proposal as a venue for championship matches appear in Moscow, St. Petersburg, Kaliningrad, Volgograd, Kazan, Nizhny Novgorod, Saransk, Samara, Yaroslavl, Krasnodar, Rostov-on-Don, Sochi and Yekaterinburg. The final list must be approved in 2013.
Build profitable?
Analysts say that if enough of football stadiums in major cities of Russia building a new arena in the suburbs not economically feasible. Moscow region can not afford to maintain such a facility, the director of regional programs for the Independent Institute of Social Policy, Natalia Zubarevich. "It is the duty of the Moscow region account for almost 80% of its own revenues. What kind of financing is all about?" - Says the expert.
With this view agrees and Minister of Sport, Tourism and Youth Policy of Russia, Chairman of the organizing committee of "Russia-2018" Mutko. "Boris Gromov rights, there is no feasibility of building is not there," - said the agency Mutko "R-Sport."
Despite the fact that the stadium will be financed through the federal budget, all expenses for its continued maintenance will fall on local budgets. And given that we are talking about a stadium designed for football only and does not imply the possibility to do it in other sports, such a project is unprofitable, Moscow Region, said the head of the Department of Regional Economics and Economic Geography of Higher School of Economics Alexei Skopin.
In addition to the contents of the stadium pays off, he should collect on each event for 40 thousand people, which is practically impossible, since the population of even the largest cities in the region, as a rule, does not exceed 200 thousand. With the best scenario, only 15 000 of them are potential visitors to sports events, but they tend to go to a competition in Moscow.
Even if a good stadium to be built in a town in the Moscow area, fans from other suburban towns still prefer to travel to the capital, since the transport links of regional cities with each other is much worse than their connection with Moscow.
"Why the British fans go to all the games? Because excellent rail links, all cities are connected with each other, the maximum you go an hour - two hours. Two hours passed in comfort, pobolel, drove two hours back home - says Skopin. - A even in the Moscow region it [fan] will have a minimum of three hours to reach. " And most likely, will get on the chaise, and, according to expert estimates, three transplants cost about 300-400 rubles.
"That is, if the ticket is worth a thousand rubles, or 600 more expensive, it turns out, almost double the price of watching this match" - sums up Skopin.
Folding stadium
Like it or not, fill a large stadium in the suburbs after World Cup will be impossible. "If there is a problem in occupancy, then there is the problem returns. We stadium contains, then it comes more than five thousand people, and we serve as the forty-thousand", - says Skopin.
Contain the stadium for 40 thousand places of Moscow region, of course, can not afford, but the problem is easily solved with the help of special designs that allow after the championships to reduce the stadium to 15,000 seats, says the deputy editor of "Sports Radio" Nobel Arustamyan.
"It was at the European Championships in Switzerland, the stadiums were built, 40 thousand, and then dismantled them, there were special designs that allow them to reduce. That is, relatively speaking, he stepped in during the World Cup 40 000, and after - 15 000. Also in the Moscow area, I think if you would like, then the question would be decided, because you can make a special design (it is now quite popular in the world), and it [the stadium] would be for the local team for local cultural events "- said Arustamyan, recalling that such a stadium for 15 thousand people operating successfully in Khimki.
"Country of large projects"
Experts agree that major sports facilities to build profitable in large cities and on the condition that is thought their use. For example, the Olympic construction in London, which takes the Summer Olympic Games in 2012, the city has already brought many benefits. Olympic facilities were built in east London, known low standard of living and high crime rates. One of the key points of London's proposal was a promise to transform this part of town. According to a member of the Executive Committee of the International Olympic Committee (IOC) and the Organizing Committee for Olympic Games 2012 Craig Reedy, this task was successfully accomplished.
"We were able to properly clean up this area, remove all dirt, to revive the river. As for the economic effect, in the Olympic Park jobs for about 30 thousand people, just from the local population. Recent statistics show that the level of social deprivation in the east
London area has decreased considerably, it became less and Crime "- he said in an interview with" F-Sport "in July.
After the Games the Olympic stadium in London will run the football and athletics school basketball hall disassemble and re-assemble, where there will be a necessity, but from the Olympic Village will make residential neighborhood.
All this looks like a well thought-out business model. That is what is missing in Russia, as our country's World Cup - the project is not economic but political, says Natalie Zubarevich.
"Country of large projects (and we become such a country) is never effective. This is an attempt to assert itself, an attempt to PR move. The Americans have all Olympics are beneficial because they all put on a market basis. The Americans are doing the Olympics without frills - in places where just after winter resorts will be or already is, in places where the calculated business strategy, a minimum of special facilities, the maximum future use. This is a business project, not a large Egyptian pyramid, which we put on the body of the country, to show that we Well done, too, "- explained in an interview with Zubarevich RIA Novosti.